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google-analytics

Google Analytics Fundamentals

Quickly master Google Analytics with this hands-on, scenario-driven course, and start measuring the performance of your websites today.

Authored by: Zoiner Tejada
Duration: 2h 15m
Level: Intermediate
Released: 9/18/2012
Features: Closed captions
Course Rating:
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expand all | collapse all Progress Duration
This module is unavailableIntroducing Google Analytics
 You have not watched this Module. 00:33:49
Introduction
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Web Analytics Introduced
You have not watched this Clip. 00:58
Why Google Analytics
You have not watched this Clip. 01:15
How Google Analytics Works
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The Sample Website
You have not watched this Clip. 01:00
Enabling Analytics
You have not watched this Clip. 06:39
Enabling Analytics Recap
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What the Default GATC Provides
You have not watched this Clip. 01:29
Data Availability Timeline
You have not watched this Clip. 01:09
Stroll Thru Analytics UI
You have not watched this Clip. 10:43
Key Reports
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Flavors of Google Analytics
You have not watched this Clip. 01:17
Summary
You have not watched this Clip. 00:33
This module is unavailablePageview, Event Tracking and Funnels
 You have not watched this Module. 00:33:29
Introduction
You have not watched this Clip. 02:17
Introducing Goals
You have not watched this Clip. 01:40
Goals, Conversions and Funnels
You have not watched this Clip. 02:09
Creating a Funnel
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Discovering New Funnels
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Funnel Backfill
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Pageviews Introduced
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Tracking Concrete Pageviews
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Tracking Document Views
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Tracking Single Page Interactions
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Tracking Form Progress
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Event Tracking Introduced
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Tracking User Interaction
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Tracking File Downloads
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Tracking Mailto Clicks
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Tracking Outbound Links
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Tracking Across Domains
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Tracking Across Subdomains
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Summary
You have not watched this Clip. 00:30
This module is unavailableE-commerce, Social and Campaign Tracking
 You have not watched this Module. 00:24:05
Introduction
You have not watched this Clip. 00:25
E-commerce Tracking
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Tracking E-commerce Transactions
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Introducing Social Analytics
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Tracking Facebook Likes
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Intro to Campaign Tracking
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Tracking Banner Ads
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Tracking E-mail Campaigns
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Tracking Embedded Links
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Tracking Social Media Campaigns
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Introducing Custom Variables
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Using Custom Variables
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Summary
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This module is unavailableManaging Reports and Data
 You have not watched this Module. 00:18:34
Introduction
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Customizing Google Analytics
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Custom Reports
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Sharing Analytics Data
You have not watched this Clip. 00:32
E-mailing Reports
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Exporting Report Data
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Custom Alerts
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Managing Noise
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Profile Filters
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Advanced Segments
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Custom Segments
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Summary
You have not watched this Clip. 00:20
This module is unavailableProgramming Google Analytics
 You have not watched this Module. 00:25:09
Introduction
You have not watched this Clip. 00:29
Programming Google Analytics
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Registering with the Google API Console
You have not watched this Clip. 01:16
Getting API Access
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Authenticating and Requesting Access
You have not watched this Clip. 06:09
Intro to the Management API
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Management API in Action
You have not watched this Clip. 04:28
Intro to the Core Reporting API
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Core Reporting API in Action
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Intro to Mobile App Tracking
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Summary
You have not watched this Clip. 00:30