SnowPro Advanced Data Analyst: Data Analysis
Learn to improve customer retention using advanced data analysis techniques. This course will teach you how to identify causes of low retention, predict future behavior, and develop data-driven strategies to enhance customer loyalty.
What you'll learn
Customer retention is a critical issue for companies struggling to maintain long-term customer relationships, impacting revenue growth and market position.
In this course, SnowPro Advanced Data Analyst: Data Analysis, you’ll gain the ability to improve customer retention using advanced data analysis techniques.
First, you’ll explore SQL extensibility features, including user-defined functions (UDFs), stored procedures, and views, to analyze customer data effectively.
Next, you’ll discover how to perform descriptive analysis using Snowsight dashboards and exploratory ad-hoc analyses to identify trends and patterns in customer behavior.
Finally, you’ll learn how to perform diagnostic and predictive analyses to detect anomalies, understand customer demographics, and build forecasting models to predict and improve retention rates.
When you’re finished with this course, you’ll have the skills and knowledge of a SnowPro Advanced Data Analyst needed to develop data-driven strategies that enhance customer loyalty.
Table of contents
About the author
Bismark believes that education is no longer a one-time investment, but instead a lifelong pursuit and that great authors and mentors can play an invaluable role in finding and developing a fulfilling career. He holds a Bachelor of Science degree in Computer Engineering specializing in Software Engineering, Artificial Intelligence and Distributed computing. He taught courses in robotics and computer vision as a student leader whiles in school, and interned and consulted for the British Counci... more