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Creating Photo Manipulations for Advertising with Photoshop

In this Photoshop tutorial, we will learn how to go about creating a custom photo manipulation in Photoshop for an advertising campaign. Software required: Photoshop CS6.

Eddie Russell - Pluralsight course - Creating Photo Manipulations for Advertising with Photoshop
by Eddie Russell

What you'll learn

In this Photoshop tutorial, we will learn how to go about creating a custom photo manipulation in Photoshop for an advertising campaign. After talking about our concept and gathering some images to use, we will dive right in and begin preparing a base image for our ad. Here we'll learn about masking techniques as well as some of the powerful healing tools that Photshop has. From here we will begin the process of recreating the legs of our model in water form. Over several lessons we will learn the process of creating very specific displacement maps for our image. We will finish our image off by adding water and wetness to other areas of our base image including the model's shoes and pavement. Upon completion of this tutorial, you will have learned several advanced techniques for compositing together a photo manipulation with advertising in mind. Software required: Photoshop CS6.

Table of contents

About the author

Eddie Russell - Pluralsight course - Creating Photo Manipulations for Advertising with Photoshop
Eddie Russell

Eddie is a content producer for Unity as well as a seasoned shading, texturing, lighting and rendering artist. He takes pride in helping creative professionals reach their learning goals.

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