Optimize UX with AI-powered Analytics
by Ed Freitas
Learn how to optimize user experiences by exploring behavioral data with Google Analytics and leveraging AI insights to analyze trends. This course is perfect for experienced PMs and designers looking to use AI insights in their workflows.
What you'll learn
Traditional analytics often limit User experience optimization, which can overlook valuable insights hidden in large datasets.
In this course, Optimize UX with AI-powered Analytics, you’ll learn to harness AI-driven analytics to enhance UX design and decision-making.
First, you’ll explore how to gather user behavior data using Google Analytics.
Next, you’ll discover how to leverage AI to analyze that data for actionable insights.
Finally, you’ll learn to apply AI-driven recommendations to optimize user flows and interfaces.
When you finish this course, you’ll have the skills and knowledge of AI-powered UX analytics to make data-informed decisions that significantly improve user experiences.
About the author
Eduardo is a technology enthusiast, software architect and customer success advocate. He's designed enterprise .NET solutions that extract, validate and automate critical business processes such as Accounts Payable and Mailroom solutions for all types of organizations. He's designed and supported production systems for global names such as Coca Cola, Enel, Pirelli, Fiat-Chrysler, Xerox and many others. He's a well-known specialist in the Enterprise Content Management market segment, specifically... more focusing on data capture & extraction and document process automation.
He designed a supplier invoice processing system for Agfa that achieved 50% straight-through processing (50% of invoices extracted from paper, validated and exported into SAP without any human validation). He's also loves to write about cutting-edge technologies. He loves helping customers succeed. In his free time, he enjoys spending time with his family and being outdoors. He loves running and sports.