Featured resource
pluralsight tech forecast
2025 Tech Forecast

Which technologies will dominate in 2025? And what skills do you need to keep up?

Check it out
Hamburger Icon
  • Course
    • Libraries: If you want this course, consider one of these libraries.
    • Core Tech

Installing and Managing Salesforce Marketing Cloud Connect

This course will give you an overview of Marketing Cloud Connect and it’s features. After completing this course, you will be able to install and configure Marketing Cloud Connect and connect your Salesforce CRM instance with Marketing Cloud.

Zuzanna Jarczynska - Pluralsight course - Installing and Managing Salesforce Marketing Cloud Connect
by Zuzanna Jarczynska

What you'll learn

Using Marketing Cloud Connect enables marketers to combine the marketing automation tools available in Salesforce Marketing Cloud with the customer relationship and campaign management capabilities of Salesforce. In this course, Installing and Managing Salesforce Marketing Cloud Connect, you will learn how to use Marketing Cloud Connect to integrate Marketing Cloud with Salesforce CRM. First, you’ll explore the use cases and prerequisites for using Marketing Cloud Connect. Next, you’ll learn how to install the Marketing Cloud Connect managed package, configure both Salesforce CRM and Marketing Cloud, and establish the connection. Finally, you’ll discover the different account and user configuration possibilities. When you’re finished with this course, you’ll have the skills and knowledge needed to set up the integration between Salesforce Marketing Cloud and Salesforce CRM.

Table of contents

About the author

Zuzanna Jarczynska - Pluralsight course - Installing and Managing Salesforce Marketing Cloud Connect
Zuzanna Jarczynska

Zuzanna Jarczynska is a recognized Salesforce Marketing Cloud expert, a Salesforce MVP and an active community member.

More Courses by Zuzanna