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Utilizing Insights and Observations with Data: Executive Briefing

by Jordan Morrow

This Executive Briefing will empower the user with knowledge and understanding on the 4-levels of analytics, how they fit in to the world of data and analytical strategy, and how insight and observations work together.

What you'll learn

Have you ever wondering where to get started when it comes to making data-based decisions? In this course, Utilizing Insights and Observations with Data, you will learn foundational knowledge of and gain the ability to understand the difference between observations and insights, including descriptive and diagnostic analytics. First you will learn about the analytical world, including the four levels of analytics. Next, you will jump into both descriptive (or observational) analytics and diagnostic (or insight analytics) to gain a better understanding of these pieces in analytics. Finally, you will tie these pieces together into the world of data literacy. When you are finished with this course, you will have the skills and knowledge of utilizing insights and observations with data needed to succeed more with data and analytical strategy.

Table of contents

Utilizing the Power of Analytics for Success
5mins
Understanding the World of Observations and Descriptive Analytics
3mins
Harnessing the Power of Insights
2mins
Utilizing Data Literacy to Improve in Insight and Observations
3mins

About the author

Jordan Morrow is known as the "Godfather of Data Literacy", having helped pioneer the field by building one of the world's first data literacy programs and driving thought leadership. Jordan is a global trailblazer in the world of data literacy, having built one of the world's first data literacy programs. He served as the Chair of the Advisory Board for The Data Literacy Project, has spoken at numerous conferences around the world and is an active voice in the data and analytics community. He h... more

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